OUR MISSION & VALUES
Born from our Californian roots, we create leading-edge products for active and adventurous spirits to let us enjoy our playground longer. We are the California Original.
Curious: We are constantly pioneering, experimenting, reinventing ourselves, striving to become better.
Energetic: We are active people. We are full of positive energy. We never stop. Always going for the extra mile.
Inclusive: We are part of a community. Everybody is invited and truly welcome to join.
Resilient: We have a winning mindset. We see obstacles as opportunities. We thrive on change and adapt to it. We keep going until we have reached our goals.
Responsible: We have a natural drive to take care of each other, our product, our planet and our brand. Together, we will do our part.