Video: Sneaky Ways H&M Gets You To Spend Money

Fast fashion's lucrative business model relies on the ability to continuously sell a high volume of clothes. H&M outsources most its labor overseas to countries like Bangladesh, where the working conditions are difficult to oversee. Our ability to resist the low prices is difficult, thanks to our brain chemistry. Combine trendy clothes and cheap prices, and you have a promising business model. But, what are the consequences?

Source: Youtube, Business Insider