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AWWG is the global fashion group that integrates the iconic brands Pepe Jeans London, Hackett, and Façonnable. AWWG also has the master franchisee & agency for Tommy Hilfiger (Spain and Portugal) as well as the agency for Calvin Klein, DKNY, Donna Karan, and Karl Lagerfeld (Spain and Portugal). We’re a group that loves challenges, pushing the limits and defying the status quo.

Pepe Jeans London has been at the forefront of international denim-led fashion for the past 50 years, being able to create an internationally recognized brand with a unique strategy and reputation. This has been possible thanks not only to the great Pepe Jeans team but also to the commitment to create the best possible collections and the most exciting retail environments while remaining sincere to the brand’s DNA and in particular the roots in London’s Portobello Road. Pepe Jeans London has also collaborated with the most iconic celebrities such as Kate Moss, Sienna Miller, Alexa Chung, Cara Delevingne, Georgia Jagger or Dua Lipa, in the hottest multimedia marketing campaigns.


Founded by Jeremy Hackett in 1983, Hackett London has become a global leader in menswear, blending timeless British style with modern sophistication. Our brand offers a wide range of collections, from sports and casual wear to formal attire, each piece reflecting our commitment to quality and style.

The Hackett London collection is the cornerstone of our brand, while Hackett Sport provides premium activewear for off-duty moments. Hackett Heritage draws inspiration from classic British sports like rowing, rugby, sailing, and motorsport, with each piece embodying our dedication to tradition and elegance. Our Savile Row collection and bespoke service represent the pinnacle of our craftsmanship, utilising the finest fabrics from the world’s most prestigious mills. Our Bespoke garments are meticulously crafted and personalised onsite at our Savile Row townhouse.

Hackett continually evolves, redefining modern menswear by infusing British heritage with contemporary elegance. Designed for the global citizen, our clothing effortlessly transitions from the office to social gatherings.


The French men’s prêt à porter brand first set up shop in 1950, on the Côte d’Azur.

Its unique collection of bright, colourful garments, in a range of smart-casual styles, is still made in Nice to this day. The brand is inspired by the typical lifestyle of this region nestled between the Mediterranean and Nice’s hinterland. It immortalises the values that have been passed down through the years while adding its own modern touch.

It offers a complete male wardrobe featuring quality materials and immaculate details that lend its garments a tailored, nautical, sporty air.




Tommy Hilfiger is one of the world’s leading designer lifestyle brands and is internationally recognized for celebrating the essence of classic American cool style, featuring preppy with a twist designs. In 1993 Tommy Hilfiger arrives to Europe, settling in Spain with the help of AWWG.

Calvin Klein is a global lifestyle brand that exemplifies bold, progressive ideals and a seductive, and often minimal, aesthetic. We seek to thrill and inspire our audience while using provocative imagery and striking designs to ignite the senses. In 2013 an agreement was reached with PVH to distribute Calvin Klein in Spain and Portugal.

DKNY is a global iconic fashion brand founded in 1989. Emerging from the house founded by Donna Karan in 1984, DKNY designs, markets, and distributes collections of apparel, accessories, footwear, and select licensed products. The company has a global distribution network that includes free-standing stores as well as select department and specialty stores. DKNY continues to merge modern tailoring with sophisticated ease, celebrating the aspirational and practical spirit of New York.

When Donna Karan, one of the most famous names in American fashion, launched her first collection in 1984, she started with a city, Seven Easy Pieces, and the power of a woman — and she revolutionized the way women dress. Acquired by G-III in 2016, the brand is embarking on a new phase of repositioning and expansion. The new Donna Karan is a modern system of dressing created to appeal to a woman’s senses on every level and will be more widely distributed to address the full lifestyle needs of a broader consumer base.

Founded in 1984, the House of Karl Lagerfeld shares the iconic vision and design aesthetic of its namesake, fused with a contemporary, forward-looking spirit. Featuring Parisian-inspired classics with a rock-chic attitude, the brand produces ready-to-wear for women, men, and kids, along with bags, small leather goods, and licensed products with distribution across its own channels and select department stores globally.

In 2024, AWWG became the Agent for DKNY, Donna Karan, and Karl Lagerfeld across Spain and Portugal.