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Today in Florence...

19 juin 2013


From Great Britain to Italy. Men's fashion week goes on in sunny Florence with Pitti Immagine Uomo 84. About 1043 men's brands and another 64 women's collections at Pitti Immagine W (which started at the same time and moved to a more strategic location, the Arena Strozzi) will be presented the next three days.
Pitti Uomo is becoming more and more international, with exhibitors from 30 different countries. The guest star this time is Kolor, the Japanese brand created by designer Junichi Abe in 2004. He will present his new 2014 Spring/Summer collection for men at a special event.

And boys won't be boys without their motorcycles and bikes. The theme for this Pitti Uomo is 'Vroom Pitti Vroom'. There will be talks about all sort of bikes, but "naturally, we will talk about the clothes and accessories that are part of the biking world", says Agostino Poletto, Deputy General Manager of Pitti Immagine.

Pitti Uomo and Pitti W started yesterday 18 June and will take place until Friday the 21st.